What’s the right way to comment on other people’s blogs? Ari reckons that comments should be unique. Don’t write the same comment on every blog; don’t drone on if your point can be made quicker. Be unique, quick & current. I agree with the first two but not the third. How you comment on other blogs is noticed by others. If all you say is ‘great post’, you’re losing an opportunity to contribute and offer an opinion. You have opinions, right?
How To Be Current & Avoid Capturing the Zeitgeist
First, do you need to be current? Don’t think so. Being ‘current’ doesn’t apply to all sites. Yes, to news, media, chat, gossip, sports and other stories of the day. But others, not so sure. Look at Jakob Nielsen as an example.
- Take the Long View – Most of my articles are written with a long view. For example, I write about business planning. The material is more educational that capturing the zeitgeist. You could have read it 10 years ago (or in 10 years time) and it would still be relevant.
- Avoid the Zeitgeist – if you write about the news of the day, well, next week it’s old hat.
- What to say – If you don’t have something that adds to the conversation – or challenges the writer’s argument – then it’s not worth posting. That’s my take, anyway. I don’t agree with Ari all the time but I still read his site… and I let him know where/how our views differ.
I honestly believe this is what he wants. Not another fawning high five.
How To Enhance Your Blog Comments
Here’s another example. I read Chris Brogan almost every day. A very smart puppy & hard not to like.
But what interesting to see (at least for me) is that:
- Almost no-one ever challenges what he says.
- Most genuflect to his opinions, i.e. take for granted what he says as gospel
- Give the obligatory high five, another great post’ and
- Nothing else.
What Chris Brogan really Wants
Here is the problem.
- They’d like to have an alternative opinion. Not for the sake of people being contrary, obnoxious or difficult but to stimulate more discussion.
- This makes their blog more interesting.
- They want you to interact.
- They want your (honest) opinion.
- They want you to step forward and share what you know.
- They’re learning too!
Do you agree with me?
If you don’t, let me know below.