What do you want people to do after they’ve watched your video? Most beginners forget to ‘close the sale’. Their efforts go into making the video, getting it up on YouTube, but forget its original purpose. It’s easy to do when you’re in a hurry or engrossed in the technology. But you want people [...]
Entries Tagged as 'YouTube'
Video: How to Create a Call to Action on Your Blog
February 23rd, 2010 · View Comments · Video Blogging
Tags:blogging·Call to Action·Camtasia·How To·Launch·Product·Promotion·Sales·Screen Recording. Screencast·Upselling·Video·YouTube
#1 Mistake When Making Your First YouTube Video
February 12th, 2010 · View Comments · Video
What’s the most common mistake people make when shooting their first video? Christopher Ming Ryan points out that most video-makers don’t get in close enough to the person talking. This lessens the impact of the message. Zoom in. Frame the face. Here’s some tips from Ivan.
Tags:Camtasia·editing·Facebook·Production·seth godin·Shooting·Sound·Tips·Video·YouTube
Video Blogging: Mistakes to Avoid & Doing It Right
February 8th, 2010 · View Comments · How To
I’ve started to use video to sell (and upsell!) my digital downloads and information products. Like most beginners, I’m making mistakes at every step. But I’ve learnt a few tricks this week, mostly thanks for Christopher Ming Ryan. Here’s what I learnt.
Tags:Branding·Camtasia Studio·Premiere·Upselling·Video·Video Editing·YouTube
Why TechSmith should make Jing Pro Free
October 22nd, 2009 · View Comments · Technical Writing
Why TechSmith should make Jing Pro Free
Tags:Camtasia Studio·Facebook·Flickr·Free·H.264+AAC·high-definition·Jing·Limitations·MPEG-4·Screencast.com·Screenshot·Snagit·Techsmith·Twitter·Viddler·Video recording·Vimeo·YouTube
What’s The Social Technographics Profile Of Your Customers? Forrester Research knows the answer
June 24th, 2009 · Comments Off · Technical Writing
Forrester’s Social Technographics classifies consumers into six overlapping levels of participation (see short presentation). Based on its survey data, they can see how participation varies among different groups of consumers, globally.
Tags:Camtasia·Delicious·Digg·Facebook·flash·Flickr·Forrester·H.264+AAC·Ivan·Jing·logos·Market·MPEG-4·MySpace·Research·Screencast.com·Screenshots·Snagit·StumbleUpon·Techsmith·Twitter·Video·Vimeo·Walsh·YouTube
What's The Social Technographics Profile Of Your Customers? Forrester Research knows the answer
June 24th, 2009 · Comments Off · How To
Forrester’s Social Technographics classifies consumers into six overlapping levels of participation (see short presentation). Based on its survey data, they can see how participation varies among different groups of consumers, globally.
Tags:Camtasia·Delicious·Digg·Facebook·flash·Flickr·Forrester·H.264+AAC·Ivan·Jing·logos·Market·MPEG-4·MySpace·Research·Screencast.com·Screenshots·Snagit·StumbleUpon·Techsmith·Twitter·Video·Vimeo·Walsh·YouTube
How to Improve your Style Guide
June 22nd, 2009 · Comments Off · How To
How to Improve your Style Guide. PerfectIt does not require any kind of configuration. Once you install it, you can use it straight away to find mistakes in any MS Word document. This article is for users who want to get even more out of PerfectIt by fine-tuning it to search for particular errors or to enforce a style guide.
Tags:Camtasia·checklist·download·flash·Flickr·form·Jing·MPEG-4·Screenshots·Snagit·Style Guide·Technical Writing·Techsmith·template·Vimeo·writing·YouTube
Groundswell – How Social Media Technoloiges Really Work
June 16th, 2009 · View Comments · Technical Writing
I’ve been reading this book most of the weekend. It’s a terrific exploration of social media and how social media technologies are effecting corporations and companies from a business perspective. I thought you might want look at these links as these are the footnotes to the book and provide some very interesting material. Worth a [...]
Tags:Camtasia·Delicious·Digg·Facebook·Flickr·Forrester·H.264+AAC·HD-quality video·Ivan·Jing·logos·Market·MPEG-4·MySpace·Research·Screencast.com·Screenshots·Snagit·StumbleUpon·Techsmith·Twitter·Video·Vimeo·YouTube
Screenshot Tips – How to create special effects with Snagit
June 16th, 2009 · Comments Off · How To
Screenshot Tips – How to create special effects with Snagit
Tags:Camtasia·flash·Flickr·HD-quality video·Ivan·Jing·logos·Screencast.com·Screenshots·Snagit·Video·Vimeo·YouTube
Why is NoFollow so important to Search Engines?
June 13th, 2009 · Comments Off · How To
I’ve been working on SEO (search engine optimization) code this weekend, mostly for my Word Tips site and also with a client. I do some freelance Wordpress work here in China where corporate blogging is now taking off. During lunch we got talking about different SEO tricks, amongst which was the ‘no-follow’ attribute. This was new to my colleagues, so I gathered some material from Wikipedia and sent it to them.
Tags:Camtasia·Flickr·MPEG-4·seo·Snagit·Techsmith·Vimeo·YouTube
Review Jing Pro – Record HD-quality Videos for YouTube
June 3rd, 2009 · View Comments · How To
Jing Pro Review – This review looks at the new features in the professional version and how it compares against the free product. We liked everything except for 1 thing – and it wasn’t the price.
Tags:Camtasia·flash·Flickr·Jing·MPEG-4·Screencast.com·Screenshots·Snagit·Techsmith·Video·Vimeo·YouTube
Add Watermarks to your Documents
April 9th, 2009 · Comments Off · Tips
Watermarks let you mark a document as a COPY DRAFT, or CONFIDENTIAL. These float behind the text and appear when you print the document. They’re ideal for legal, business and academic documents.
How to get Portrait and Landscape in the same document
November 25th, 2008 · Comments Off · Technical Writing
Here’s how to get Portrait and Landscape page orientation within the same document. To do this you insert section breaks for the section you want changed and then set the page orientation for each section.
