If you want to see great web copy, read Andrew Chen. I’m going to show you his top 15 posts from last year. What do you see? The headlines are very compelling; smart little nuggets that draw you in. The secret is how he combines several copywriting techniques so well. It looks seamless. And [...]
Entries Tagged as 'Freemium'
What Andrew Chen Can Teach You About Writing Killer Headlines
January 27th, 2010 · View Comments · Advertising, How To, Social Media
Tags:Advertising·Business Models·business writing·Copywriting·Freemium·Headings·web 2.0·writing
ToonsTunes, Club Penguin meets GarageBand
September 15th, 2009 · Comments Off · Technical Writing
ToonsTunes made its debut at the TechCrunch50 conference in San Francisco. This is virtual playground for children where they can hear, create and share their own music. Think of Club Penguin meets GarageBand. It also has an in-game virtual currency that lets kids buy virtual items to bling up their online band.












