Microsoft still has a lot to learn about search engines. While Bing is very impressive, other parts of the Microsoft websphere aren’t so lucky.
Here is the search engine on the MSDN site.
Credit: http://www.flickr.com/photos/ivanwalsh/3580555906/
Do you see it?
No?
There is no search engine – at least not at first glance – until you click the Search link.
Then, and only then, can you search the Microsoft blogs.
Why has Microsoft designed the site like this?
I don’t know.
I think it’s because they are a software development company and still think like developers – they haven’t made the switch to search. Maybe I’ll be proved wrong.
But I do know they need to re-define their search engine strategy or risk losing more market share.
Will Bing answer this?
We’re going to look at Bing later this week so stay tuned.
For a taster of what you get on Bing, look at the video. Go on, it’s free, and Bing is better than you think.
Find out more about Bing at: http://www.decisionengine.com/Default.html
rgs
Ivan
www.ivanwalsh.com
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