Emma Hamerm, Senior Consultant at eHamer Associates Ltd, looks at the common fears around moving from unstructured to structured content, (and needing to learn about DITA and XML – which frightens many people more than they’ll admit to). Emma will explore some similes and metaphors that will help us understand the impact of these new methods and technologies on our way of working. Along the way, she will look at the root causes of resistance to change, and help break through self-imposed limitations, by reframing the challenge of change, and focusing on long-term benefits. Duration: 60 minutes

In this webinar you will learn:

• to look at your situation from a different perspective
• tools and techniques to recognize emotional responses to change and their root causes
• simple strategies to help yourself and your staff and colleagues through the transition to a new way of working
• how to use narrative and dialogue to surface hidden tensions and fears and deal with them honestly and openly

Learning to Love Structured Authoring

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