Microsoft Open Bing APIs. Offer Tools, Services, Revenue Generations Opportunities

by Ivan on June 9, 2009

smile1Microsoft has released Bing’s API.   The announcement was made in Project Silk Road, which is a range of tools and services Microsoft offers online publishers and developers to help them generate traffic, increase engagement on their sites, drive insight, and boost productivity. Microsoft feel that in much the same way that the original Silk Road offered opportunities for overland cultural and technological exchange and innovation, it hopes that the offerings in Project Silk Road can help spark a modern-day network effect in online commerce and information exchange. Offerings that are part of Project Silk Road include: 

  • Bing API
  • Virtual Earth APIs
  • adCenter Publisher
  • Webmaster Center
  • Custom Web Error Toolkit
  • Excel Add-in for adCenter.

Instant Answers and Video Syndication services are also available, but are invitation-only at this time. Bing API 2.0 A key part of Project Silk Road is a re-architected Bing API that offers flexible options for building websites and applications. Developing an application with the new API is straightforward: 1. Choose a SourceType  2. Choose an output protocol (JSON, SOAP, or XML) 3. Customize according to your needs. All you need to get going is an AppID, which you can get on the site. New improvements to the Bing API include:

  • Multiple protocols: JSON, XML, SOAP
  • Multiple SourceTypes including Web, Images, InstantAnswer, Phonebook, RelatedSearch, and Spell
  • Unlimited use for customer-facing sites and applications
  • Flexible presentation options
  • No restrictions on ordering and blending results

Detals are here: http://www.bing.com/developers/

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