The Microsoft Tag blog reports that Times Co. Reported a loss of $74 Million, one of their steepest advertising declines in generations. It add that many print advertising companies have developed websites but still face major barriers since their online growth is minimal and print continues to decline. In addition consumers are continuously moving online and making conscious efforts to go green. If you aren’t familiar with MS tag, here’s what it does…
What if a newspaper cut down the number of printed pages and used Microsoft Tags to digitally provide the story, classifieds, and even advertising. Consequently cutting their costs, improving their environmental impact, and allowing people to get the information they want digitally. Simplistically newspapers could become a real life portal to the digital world.
To see how Microsoft Tag works scan the image below (It goes along with today’s green theme).
Tag can reduce the environmental impact of not just newspapers. Companies can use Microsoft Tag instead of having massive packaging materials, such as instructions, promotions, coupons, company information, product information, health facts and the list goes on and on. Just take a look at this Turkish Magazine utilizing Microsoft Tag.
Microsoft Tag : Eco Friendly Marketing: A Picture Is Worth A Thousand Words
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