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ClickBank Analytics Part 3, Analyse Sales by Trends

August 6th, 2009 · View Comments · How To

The ClickBank Analytics tool helps affiliates and customers track the success of their sales and the performance of their digital products. In this article, I’ll show you how to explore by attributes of a sale.
When checking the performance of your Clickbank sales, there are many attributes for each sale or prospective sale.

To manage your business with ClickBank, you need to examine the performance (i.e. in terms of sales and click-thrus) of your products or marketing campaigns by many or all of these sale attributes.

The ClickBank analytics tool let’s you explore and view sales trend for these attributes.

These attributes are as follows:

Vendor: The nickname of the vendor whose product has been promoted (available for affiliates only)

Affiliate: The nickname of the affiliate who promoted the product (available for vendors only)

Product: The vendor nickname and product item number promoted

Billing Type: The type of product promoted – Single Sale or Recurring

Customer Country: The customer’s country based on IP Address or the country the customer selected on the Order Form

Customer Province: The name of the province the customer selected on the ClickBank Order Form

Currency: The currency the customer chose to pay in for their purchase

Language: The language assigned to the product sold

Tracking ID:  The tracking code used by affiliates to classify campaigns for HopLinks (affiliates only)

Category: The ClickBank category and sub-category assigned to the promoted vendor (affiliates only)

You can report on these attributes by selecting them from the left-hand navigation menu once you login to your Clickbank account.

You can drill-down into the trends of each item by clicking on the item in the data table.

For example, when viewing Gross Sales By Customer Country, click on the America item in the data table and the trend chart will show Gross Sales by customers located in America.

In the next article, I’ll show you how to compare the different stages of a sale.

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