You find a blog you really like. You want to learn more. You’re thinking of buying from them. What do you do? Click About Us, right? Most people do. Now, pretend you’ve never visited your own site. Remember, you know nothing about you. Nothing. Look at your About Us page? Be honest, what’s the one thing that’s wrong with it?
Entries Tagged as 'Google'
Why Your About Us Page is the Second Most Important Page on Your Site?
March 17th, 2010 · View Comments · Google
Tags:About Us·brand·Conference·Contact Form·Conversion·Convert·customers·cv·email·google·Page Rank·Portfolio·Prospects·rates·seo·Wordpress
Google News: How to Get Your Blog Indexed
February 21st, 2010 · View Comments · Google
Ever wondered how some blogs appear on Google News and others don’t? Ever wanted to get your site on Google News. Google has published guidelines explaining how the process works. Do it right and you might be indexed. If you’d like a site to be included in Google News, you can also send them the [...]
Tags:blogging·google·guidelines·index·News·Sitemap·social media
How To Turn Off Google Buzz & Filter Your Friends
February 11th, 2010 · View Comments · Google
If Google Buzz is too much for you – the endless stream of live data clogging up your Gmail – you can always turn it off . Yes, the option is there and here. This also explains how to filter Buzz and filter your fav friends.
Using Google’s Wonder Wheel for Mind Mapping & Generating New Ideas
February 2nd, 2010 · View Comments · Business Model, Google, How To, Productivity
Google’s Wonder Wheel is Search and Mind Mapping combined together. The Wonder Wheel was introduced in May 2009 and is one of Google’s best kept secrets. This search/mindmapper tool shows search results in a Wheel with different Spokes for each associated search result. Fantastic tool for brainstorming, studying trends, and idea generation.
Tags:Brainstorming·Crowdsourcing·Darren Rowse·Innocation·Mind Mapping·Searching·Strategy·trends
Is a Degree In Technical Writing Worth The Effort?
November 5th, 2009 · Comments Off · Career, Google, How To, India
Do you have a degree in technical writing or technical communications? Was it worth the money? If you had a second chance, would you have chosen this or opted for another career path?
One of my younger cousins has started her degree in university in Limerick, Ireland. Not the place most of us think of as [...]
Tags:Asia·Business·Career·Course·Degree·distance learning course·education·google·ibm·India·Ireland·Limerick·microsoft·Online Techical Writing Course·Technical Writing
How The Huffington Post uses Real-time Testing to Write Better Headlines
October 24th, 2009 · Comments Off · Google, How To
Zachary M. Seward http://www.niemanlab.org writes that The Huffington Post applies A/B testing to some of its headlines. Readers are randomly shown one of two headlines for the same story. After five minutes, which is enough time for such a high-traffic site, the version with the most clicks becomes the wood that everyone sees.
Tags:Arianna Huffington·audience segmentation·Detroit Free Press·Dustin Curtis·Eric Brown·google·headlines·Huffington Post·Josh Young·Market research·metrics·ONA09·Online News Association·Oscars·Paul Berry·Research·social media·Steve Dorsey·Tagged A/B testing·Twitter·user behavior·Yahoo
Stop Blogging! What happens if you start to make money?
October 20th, 2009 · Comments Off · Career, Google
Does writing a blog constitute work? Forbes reports that the New York State Department of Labor recently declared a laid-off attorney ineligible for unemployment benefits as she was bringing in $1.30 a day from blog ads.
Tags:Adsense·google·Google AdSense·Lawyer·New York·Searching·SEO·Unemployment benefits
Turn Google Docs into a Distraction Free Writing Tool
October 11th, 2009 · Comments Off · Google, How To, Technical Writing
Looking for a simple writing tool that automatically hides your desktop so you can concentrate on your writing? Anil Atluri on Digital Inspiration has this great tutorial on how to make Google Docs your perfect free writing tool.
Tags:google docs·Microsoft Word·Technical Documents·Templates·writing
Outsourcing Isn’t a Problem for Silicon Valley But Is for Detroit
October 11th, 2009 · Comments Off · Google, How To, India
For those involved in out-sourcing or off-shoring, Andy Rappaport discusses why outsourcing works for the IT industry but fails in the automobile industry. He writes that “the U.S. IT industry has been able to innovate over the past 20 years even while ceding leadership of component technologies and basic processes.”
Tags:Amazon·AT&T·Auto industry·Global business·google·Hewlett-Packard·ibm·Outsourcing·Qualcomm·Silicon Valley·Tech industry
Using Google Reader to share data, trends, and visual info
October 9th, 2009 · Comments Off · Facebook, Google
I’ve started a small experiment. I use RSS to monitor blogs, gather data, and share information. What I’ve now started to do is share ‘the best of the web’ using Google Reader. This lets you track web feeds and share those you think other readers would be interested in.
