What do you want people to do after they’ve watched your video? Most beginners forget to ‘close the sale’. Their efforts go into making the video, getting it up on YouTube, but forget its original purpose. It’s easy to do when you’re in a hurry or engrossed in the technology. But you want people to do something, right? Otherwise, the point of the exercise is lost.
Video Blogging – Creating a Call to Action
Here’s how to create a Call to Action with your videos. Use your video blogs to encourage viewers to take some action. One of the mistakes new video bloggers make is that they overlook this step and assume that viewers will take the next step. They won’t!
Remind your viewers to take the next step.
- Encourage them to sign up to your newsletter
- Subscribe to your YouTube channel or
- Leave comments
Also, remind them who you are: ‘’Hi, I’m Ivan Walsh from IvanWalsh.com, visit my website”.
Keep it short, less than three minutes and ALWAYS encourage the viewer to add a comment. That’s the easiest thing for them to do. Don’t make it difficult for them to interact – just remind them.
What did you think of this video, by the way?